India’s greatest manufacturing home Yash Raj Films is seeking to rejoice 50 wonderful years of entertaining audiences worldwide with its most particular movie Jayeshbhai Jordaar, starring Ranveer Singh. Multiple commerce sources reveal that Aditya Chopra is planning to rejoice the large milestone of the corporate this yr after a pandemic put a full cease to the plans for 2 lengthy years!
Jayeshbhai Jordaar is a giant display entertainer that can current a brand new model of hero and heroism that’s uncommon in Indian cinema by way of the lead protagonist Jayeshbhai, performed by Ranveer. The much-awaited movie, which is produced by Maneesh Sharma and directed by debutant Divyang Thakkar, is releasing on May 13, 2022, worldwide.
A high commerce supply reveals, “Adi wants to celebrate 50 years of YRF in a big way because he has the biggest slate of films in the industry. Jayeshbhai Jordaar, Prithviraj, Shamshera, Pathaan, Tiger and two more unannounced films make for the YRF50 slate and plans are being made to celebrate each of these films and the company’s golden milestone in the most unique and innovative manner. The celebrations will get underway with Jayeshbhai Jordaar, a film that Adi, Maneesh, Ranveer and the entire team at YRF feel is a very special film that will touch everyone’s heart and bring back the community watching experience of cinema!”
The supply provides, “YRF was clear that if the festivities have to restart, it needs to begin with a project that will get universal love. They are confident that Ranveer Singh in and as the unlikely hero Jayeshbhai Jordaar, will steal people’s hearts and they want this euphoria to kickstart the YRF50 activities. So, all the fanfare will start from this juncture and YRF will unveil various plans that will see the fans get to interact with their favourite superstars in ways that they haven’t done before all year round.”
The supply additional says, “Jayeshbhai Jordaar’s marketing campaign will see Ranveer change the star-fan dynamics as he will give people, who adore him dearly, access like never before. Post pandemic, YRF wants to reach out and bring people closer to their favourite superstars and that’s what YRF50 celebrations will be all about! It will be hugely exciting to see the top stars of our country reaching out and pulling people back to the theatre’s post-pandemic that had halted how the fan-star relationship was always considered proximate. The strategy is to make people celebrate and enjoy Hindi cinema and the superstars again and YRF50 celebrations will deliver that promise in spades.”