Netizens are elevating issues over ADOR CEO Min Heejin‘s past management of underaged idols and over allegedly drawing inspiration from magazine spreads of a young Brooke Shields, who is known to have been abused and exploited as a child actress.

Min Heejin | @min.hee.jin/Instagram

ADOR, a company under HYBE, recently received criticism for debuting minors in the new girl group NewJeans. The eldest members in the group were born in 2004, while the youngest, Haerin and Hyein, are 16 and 14, respectively.

NewJeans | ADOR

While the youthful and seemingly age-appropriate concept of the group was praised upon their debut, many fans expressed discomfort with the ages of the members, especially that of Hyein. At the time, however, CEO Min Heejin’s previous feedback on the matter introduced some measure of reassurance, as she appeared to grasp that she is managing kids and acted accordingly.

In an interview with BE(ATTITUDE) journal, Min Heejin acknowledged that she needed to foster an pleasing atmosphere for the ladies of NewJeans to develop as artists.

Our women are already making an unbelievable effort regardless that nobody is pushing them. And but, they’re nonetheless continually nervous about not being adequate. The major function of our discipline is to entertain. It didn’t begin with breaking information or measuring efficiency by numbers in thoughts. What I actually need is to foster an atmosphere the place everybody can do their greatest whereas having enjoyable. If it isn’t enjoyable, there isn’t any level. A tough-working angle doesn’t spring up magically each morning…. So I’ve set our group’s deal with enjoyment fairly than proficiency.

— Min Hee Jin

Additionally, she claimed that she had a great relationship with the mother and father of the members, which made her really feel much more liable for them.

Yet, whereas Min Heejin acquired reward for each her method to managing NewJeans and the idea she designed for them, she is now coming below fireplace as netizens level out situations by which her dealing with of teenage idols was allegedly questionable.

As former inventive director at SM Entertainment, Min Heejin oversaw lots of the firm’s greatest teams, together with Girls’ Generation, SHINee, and lots of others. Fans have claimed that underage idols in Girls’ Generation, Red Velvet and NCT have been all subjected to uncomfortable conditions below her management, together with being made to do inappropriate ideas for his or her age, one thing that’s reportedly being seen now with NewJeans.

NewJeans’ youngest member Hyein | @newjeans_official/Instagram

Netizens have additionally notably known as into query Min Heejin’s allegedly contemplating Brooke Shields as a muse, seeing because the actress is understood to have been severely exploited as a minor within the leisure business within the late 1970’s and early 80’s.

Min Heejin left SM Entertainment in 2019. Some followers declare that, coincidentally, the corporate has not debuted minors since then. In truth, new SM Rookie Shohei has acquired criticism for the other, as he has but to make his debut at age 26.

Of course, there are some who’ve identified that she continues to have a great relationship with idols resembling former (f)x member Krystal, regardless that she was additionally a minor once they labored collectively.

Additionally, others have raised the purpose that regardless that Min Heejin has management over casting as CEO of ADOR now, she didn’t have that energy as inventive director at SM Entertainment, that means that the debuting of minors seemingly was not her determination.

As netizens proceed to debate over whether or not or not she is liable for placing minors in inappropriate conditions, many have emphasised the significance of not laying blame on the members of NewJeans themselves, as they’re fully harmless in all this.

The difficulty of debuting underaged idols is turning into increasingly controversial because the age for debut seemingly will get youthful, that means that Min Heejin could be removed from being the one one perpetuating the difficulty even when the criticism in opposition to her proved true. Fans are hoping to see a change within the business quickly, particularly with the upcoming debut of SM Entertainment’s Shohei.

Read additional concerning the controversy surrounding the debut of underaged idols proper right here.

Is Debuting Young Teenagers As K-Pop Idols A Concerning Trend? Experts Say Yes

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