Gucci has named IU as their new international model ambassador!

On May 30 KST, Gucci shared a photograph of IU on the crimson carpet on the seventy fifth Cannes Film Festival carrying a fantastic Gucci robe. They captioned the submit, “Global Brand Ambassador IU was captured at the 75th Annual Cannes Film Festival wearing a Gucci gown with lace rebrodé petal details on the cuffs, as well as sequin flowers and crystal embellishments on the skirt.”

While IU has been a Korean ambassador for the Italian luxurious model since 2020, that is the primary time Gucci has referred to the star as their international ambassador. However, a consultant of Gucci shared, “Due to competition with another brand, it’s difficult to reveal exactly when IU signed a contract as a global ambassador.”

IU is now the fourth Korean star to be named as a world model ambassador for Gucci, following EXO‘s Kai, Shin Min Ah, and Lee Jung Jae.

IU recently attended the 75th Cannes Film Festival in France where her film “Broker” was nominated for the Palme d’Or. “Broker” will hit theaters on June 8 and also you try the trailer here!

In the meantime, watch IU in “Hotel Del Luna“:

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