K-Dramas have grow to be more and more standard with world audiences, with streaming providers like Netflix producing mega-hits. K-Dramas like Squid Game and All of Us Are Dead have been so profitable that Netflix has already confirmed second seasons for each reveals.

Squid Game poster | Netflix

All of Us Are Dead poster | Netflix

Netflix was even keen to take a position 2.4 million US {dollars} per episode in this Webtoon-based K-Drama.

Sweet Home | Netflix

As a complete, Netflix appears to even be influencing how K-Dramas are produced, specializing in shorter collection which might be extra simply binge-watched.

And now evidently romantic K-Dramas are having a novel impression on some worldwide followers. CNN just lately reported that extra girls are touring to Seoul, South Korea, due to “the Netflix effect.”

In 2005, 2.3 million girls visited the nation — in comparison with 2.9 million males, based on authorities information. By 2019 — the final yr earlier than the coronavirus playd havoc with tourism — practically 10 million girls visited the nation, in comparison with simply 6.7 million males.


According to researcher Min Joo Lee, male romantic leads in K-Dramas have grow to be so standard with worldwide audiences as a result of they’re “selling more than men with beautiful faces and chiseled bodies.”

[K-Dramas are] providing a glimpse right into a world the place males [are] romantic and affected person, an antithesis to what the ladies noticed because the sex-obsessed relationship tradition of their house nations.


Yumi’s Cells 

And definitely, latest K-Dramas like Business Proposal received praise for depicting extremely wholesome and heart-fluttering relationships.

Business Proposal 

Extraordinary Attorney Woo, which continues to be at the moment on air, has also received praise for the characters’ life like however extremely romantic moments.

Extraordinary Attorney Woo 

Of course, K-Dramas even have their steamy moments, like in each Business Proposal and Nevertheless, the place a number of scenes went viral for the actors’ chemistry.


For one worldwide fan who lives within the United Kingdom however “traveled to Seoul in 2021,” Crash Landing on You was her motivation for looking for romance in Seoul.

She was struck by how males within the present didn’t jeer at or catcall girls on the road, as occurs in her house nation.

In her eyes, Korean males are ‘gentlemen, polite, charming, romantic, fairytale-like, chivalrous, respectful.’ She mentioned it additionally helps that Korean males costume effectively and groom themselves.


Crash Landing On You 

While the concept of touring to a different nation to search out romance could seem farfetched or irrational, the favored development of “international couples” has solely made this specific fantasy appear extra life like.

On YouTube, the hashtag ‘#Gukjecouple’ (‘#international couple’) has grow to be a style masking 2,500 channels and 34,000 movies, the preferred of which function a Korean man with an American or European companion. Sometimes these movies function {couples} pranking one another, enjoying on cultural variations, and typically they merely painting the {couples} going about their on a regular basis lives.


These {couples} are likely to publish content material on-line, specializing in their cultural variations, often depicted by means of pranks, to make entertaining content material for viewers.

One of those worldwide couple content material creators, Gwon and Nichola, who run a weblog known as My Korean Husband, warn viewers that whereas some “channels promote cultural understanding,” others are extra centered on “only selling looks and fantasies.”

The actuality… is that girls who’re severe about setling down with a Korean husband ought to acknowledge there might be cultural variations to regulate to, similar to residing in a society recognized for lengthy work hours and patriarchal gender norms.

‘(At first) you’re going ot the Han River on picnics, and it’s all wodnerful and you are feeling such as you’re in a K-Drama, however then what’s the fact of really having a household in Korea?’

— Nichola through CNN

While a few of these {couples} and K-Dramas romanticize relationships, notably, actual life isn’t truly the identical as how it’s depicted in media meant for escapism.

Weightlifting Fairy, Kim Bok Joo 

In distinction to the favored romantic K-Dramas, content material like Squid Game and the Oscar-winning movie Parasite give attention to sharing societal and political messages as they each emphasize the extra brutal features of actuality relatively than idealized romance.

People over the age of 40 are used to the established social order, and have given up some values. But these of their 20s and 30s are resisting that order amid technological adjustments. They see an unfair society the place folks can’t succeed, even when they work and research laborious.

Hwang Hee (South Korea’s Minister of Culture, Sports, & Tourism) through CNN


But, based on Min Joo Lee, life like or not, the hope of romance is an excessive amount of for some viewers to withstand.

They clearly see that not all Korean males are (excellent), however they simply want an alternative choice to the disappointing relationship market again of their house nations.

They can’t actually let go of it as a result of they hope that the perfect relationship relationships exist someplace on the planet.

— Min Joo Lee through CNN

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