European style model PRODUKT launches in India beneath the style home of bestseller India. PRODUKT is supposed for the impartial, self-confident, entrepreneurial, and opinionated boys of at this time who straddle with ease between their vocation and their social media standing. PRODUKT by Jack & Jones will probably be solely accessible throughout Trends shops and Ajio.

PRODUKT by Jack & Jones redefines the fundamentals by upgrading it with wonderful but unmissable particulars whereas rewriting the style sport, one product at a time. The assortment provides a whole wardrobe of easy style for at this time’s energetic and concrete males. Numerous types are impressed by the ever-evolving indie & city popular culture scene. The clothes are vibrant, easy-going and totally imbibe the present developments. PRODUKT by Jack & Jones provides every little thing from utility streetwear to denim merchandise and night put on.

PRODUKT is happy to announce their model ambassador – rising Bollywood star Ishaan Khatter. Ishaan’s persona displays impartial, self-confident, eco-aware, entrepreneurial and opinionated traits that align with the model universe. His rising recognition, given his success as an actor and skill to be effortlessly trendy, coupled together with his charismatic perspective, has earned him fairly a following.

Speaking on the launch, Mr. Vineet Gautam, CEO & Country Head – bestseller India says, “In a fashion-forward country like ours, it’s important to stay relevant and create fashion solutions for everyone! And for us, PRODUKT does just that! It taps into a category of audience who are early adopters of fashion and are not afraid to experiment with their looks. Furthermore, we’re excited to partner with Reliance Retail, their retail footprint via TRENDS and strong digital presence through AJIO provides for a great platform for us to showcase PRODUKT by JACK & JONES. As the face of the brand, Ishaan Khatter’s personality of being effortlessly stylish coupled with his charismatic attitude completely synergizes with the brand DNA of PRODUKT by Jack & Jones”.

Ishaan Khatter, the face of the brand PRODUKT by Jack & Jones says, “It’s been an absolute pleasure to partner with PRODUKT by Jack & Jones. The brand offers a fashion range that has a unique combination of comfortable yet edgy, laid back but so trendy, and I love it! It perfectly resonates with my style and I’m looking forward to this association”.

PRODUKT by Jack & Jones will probably be accessible solely on AJIO and throughout 153 TRENDS shops protecting greater than 100 cities throughout the nation.

ALSO READ: Ishaan Khatter is all things handsome in a printed tee and khakhi shorts; calls himself ‘A Certified LV Boy’


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