Last week, BTS‘s “Butter” passed the baton to “Permission to Dance” after spending seven weeks on top of Billboard’s Hot 100 chart. Now, it has reclaimed its place.
According to MRC Data for the week ending July 22, “Butter” went up 2% on its radio airplay, drawing 30.7 million viewers impressions. While streams continued to go down (21%), it drew 8.8 million streams. As a outcome, it fell to 20-21 on Radio Songs and 26-40 on Streaming Songs.
Despite this, “Butter” rose to the highest of the Hot 100 chart once more after dropping to No. 7 final week. “Permission to Dance” had made its debut and claimed the place with 140,100 downloads bought. Now, it has dropped by 39% to 85,000 the subsequent week. Meanwhile, “Butter” is promoting extra once more.
— BIGHIT MUSIC (@BIGHIT_MUSIC) July 26, 2021
Adding the eighth week to its chart historical past, “Butter” is now tied with Olivia Rodrigo‘s “Drivers License” for the chart’s longest holding of the highest place. Billboard additionally reported that BTS is now additionally “the first act to displace itself at No. 1 with a new leader and then send the previous No. 1 back to the summit with no other acts holding the top spot in between.”
“Butter” returns to No. 1 with 115,600 downloads bought (up 132%), 30.7 million radio airplay viewers impressions (up 2%) and eight.8 million U.S. streams within the week ending July 22.
— billboard charts (@billboardcharts) July 26, 2021
BTS expressed their pleasure on Twitter as their music spends 9 straight weeks on the Hot 100 chart.
🎉Billboard #Hot100 No.1 & No.7🎉
지난주 1위 #PermissiontoDance 에 이은 #BTS_Butter 의 1위! 핫백은 9주 내내 #방탄소년단 노래로 가득!💜#PermissiontoDance at no. 1 final week, now #BTS_Butter at no. 1! HOT 100 brimming with #BTS music for 9 straight weeks!💜#Got_ARMY_Behind_Us https://t.co/28AjklshKS
— BTS_official (@bts_bighit) July 26, 2021
Meanwhile, ARMYs are additionally expressing their pleasure…
butter and ptd actually switched locations inside every week 😭 pic.twitter.com/tIcob1mV5F
— 🐯🌟 (@tetesgallery) July 26, 2021
not butter and ptd passing off the baton to at least one one other 😭
— fawzul⁷ (@agustranda) July 26, 2021
— JMP (@jiminperforms) July 26, 2021
See y’all subsequent week as “Butter” and “Permission to Dance” proceed to play musical chairs.