She was there from begin to end.

BLACKPINK just lately launched into the North American leg of their BORN PINK world tour. The 4 member lady group is ready to go to Europe and Asia as properly to satisfy their followers in particular person and carry out their newest hits.

BLACKPINK | @amylouisebowerman/Instagram

The one who is aware of probably the most about this live performance sequence is none aside from Amy Bowerman, the 33-year-old artistic director of Ceremony London, a visible manufacturing firm who works with A-listers the likes of Dua Lipa and now BLACKPINK to make their live performance plans come to life.

Amy Bowerman | @amylouisebowerman/Instagram

She mentioned her experiences with the YG Entertainment lady group in a brand new interview with i-D. From what it’s prefer to work with a Korean artist to the involvement of the members within the strategy planning stage, she was as sincere as may be.

| @amylouisebowerman/Instagram

At one level, Amy was requested about her perspective on BLACKPINK and the way they felt concerning the tour proper earlier than it began: “Were BLACKPINK a little nervous starting this tour, since there was a lot riding on it?” She replied that as an alternative of nerves, “There was a lot of excited energy” within the air.

| @jennierubyjane/Instagram

Rather than seeing their world tour as a tiring or nerve-wracking sequence of occasions on their calendar, BLACKPINK was ecstatic to be doing it. This feeling grew as every cease drew nearer.

It meant quite a bit to them. It was like, ‘it’s lastly occurring, we actually wish to go on the market and make this one of the best present potential.’

— Amy Bowerman

| @jennierubyjane/Instagram

BORN PINK was BLACKPINK’s first tour since IN YOUR AREA (2019-2020). Considering that in addition they couldn’t carry out in entrance of a reside viewers for round two years as a result of pandemic, each was itching to provide again to the followers who supported them by means of thick and skinny.

It got here to a degree the place they felt they actually wanted to provide the followers one thing that they’d been ready for, as a result of they weren’t in a position to do that throughout lockdown.

— Amy Bowerman

| @jennierubyjane/Instagram

Amy turned down the concept BLACKPINK was afraid to carry out in entrance of a giant viewers once more, saying there was “no fear” and simply pleasure to be again on stage.

[Anticipation] was the overall vibe—no unfavorable or nervous vibes, no worry.

— Amy Bowerman

| @ygofficialblink/Twitter

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BLACKPINK



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