Ayushmann Khurrana: Tough to make overtly progressive movies for theatres

This movie has no taboo topic, no message,” he declares. These phrases, coming from Ayushmann Khurrana, sign a change. In the previous few years, the actor has turn into the poster boy of social comedies. But An Action Hero is way faraway from his model of cinema. “It fits the [audience’s] palette within the post-pandemic period. It’s additionally my first post-pandemic alternative. This film reinvents me as an actor as a result of I’ve by no means performed hardcore motion earlier than,” he shares. Anirudh Iyer’s directorial enterprise sees Khurrana as a preferred film star who has an unlikely encounter with an offended fan. “Of all the things that you’ve got seen [from me] in the previous couple of years, that is essentially the most [mainstream] movie. It looks like a relaunch,” smiles Khurrana.

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A nonetheless from the movie

So, what prompted the reinvention? Since 2017, he has been on a dream run, having cracked the troublesome formulation of turning topical social points into commercially viable tasks — be it tackling erectile dysfunction in Shubh Mangal Saavdhan (2017), or questioning casteism in Article 15 (2019). But after the pandemic, the viewers doesn’t search relatable tales on the large display screen anymore. “I’m in all probability the one one within the business who has to shift gears to [draw audience] to theatres now. It’s powerful to make overtly progressive movies for theatres at present as a result of individuals, who’re progressive, eat leisure on OTT. It’s troublesome to get the identical form of footfall at present for Article 15 that it bought again within the day. What is the usage of an Article 15 if it wasn’t profitable on the large display screen? OTT customers already learn about these [social issues].”

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That’s to not say he received’t lead socially related movies. The concept is to reimagine them for the large display screen in order that they attain the viewers they need to affect. “How will you attain out to people who find themselves casteist? How is it ‘cinema for change’ whenever you make progressive content material for already progressive individuals? If [we] make an Article 15 at present, it’s going to have extra industrial parts. My endeavour will at all times be to have an Article 15 on the large display screen as a result of that’s my stubbornness.”

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